Case Studies

Niche Business? No problem! We have worked with over 200 businesses in nearly every industry.

Google Ads

1,108% Return

in 30 Days

Google Ads

Eastern Standard Provisions is an e-commerce website that sells artisan-made soft pretzels. With little Google Ads experience in the past, they wanted to own their brand’s real estate in search. We used a variety of strategies to drive sales in a short period of time.

Ad Spend

$11,685

Conversions

2,431

Revenue

$106,642

69% ROI Increase for B2B CRM Brand

Google Ads

The software developer wanted to generate more leads using Google Ads, but was unsure of where to start. The developer’s sales team had a 50% close rate on qualified leads. The goal was to increase lead quality and increase conversion rates.

2022

2023

Ad Spend

$68,977

Ad Spend

$102,711

Revenue

$106,355

Revenue

$268,079

Leads

217

Leads

347

560% ROAS in

Less Than a Month

 

Google Ads

This is a brand that has proven success selling quilts, duvets, comforters, pillows, shams and more in both retail stores and on Amazon. We developed a high-converting strategy on Google ads while navigating their large retailer competition selling at a lower cost.

Ad Spend

$3,600

Conversions

166

ROAS

560%

400% ROAS For 6 Months

 

Google Ads

This is a brand is a boutique e-retailer offering a highly curated catalog of the best physician-recommended, premium skin care and beauty products. When they came to us their account was spending around $24,000 per month.

Ad Spend

$3,600

Conversions

166

ROAS

560%

273% ROAS Increase Over 3 Months

 

Google Ads

The Situation:

This carpet company was already running Google advertisements but was experiencing a very high cost-per-click (CPC).

The Challenge:

Multiple campaigns were bidding on the same keywords. In addition, the brand name contained “carpet” which is also a product. This created an interesting situation where one branded keyword was also targeting products.

The Solution:

We put the account through a total revamp and scrapped most campaigns and started building out new ones that were designed to be more concise and focused on avoiding bidding on the same keywords. Finding ways to differentiate ads for branded and non-branded searches helped align with the audience’s intent and kept CPC lower.

Month 3

Month 2

Month 1

Conversions

292

Conversions

247

Conversions

292

Revenue

$70,541

Revenue

$47,471

Revenue

$31,137

ROAS

4.1x

ROAS

2.55x

ROAS

1.5x