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A/B Testing Google Ads: What to Test & Why

A/B Testing Google Ads: What to Test & Why

by Matt Cameron | Jul 8, 2024 | Digital Marketing, Google Ads

In the world of digital marketing, it’s not enough to simply launch a Google Ads campaign and hope for the best. To truly maximize your return on investment (ROI), you need to be constantly testing and refining your strategies. And that’s where A/B testing...

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